NatGeo
Are they weakening their brand? There is something authoritative and interesting about “National Geographic.” Perhaps it’s insider jargon? Perhaps a desire to be more “2.0?”
Not everything needs to sounds like a web address…
Posts Tagged ‘marketing’
social medial tools
Great overview from Maisha Walker at Inc. http://blog.inc.com/e-commerce/2009/06/a_guide_to_social_media_tools.html
the rookies – lewis
this is great…
getting started with social media
I caught a tweet over at Robert Scoble’s Twitter site the other day that referenced a CEO who was asking how to drive business via social media. I had been thinking about this as well – in particular about how a small business or non-profit gets started with such an effort. Here are my thoughts [...]
Marketing’s new headgame
FastCompany.com posted fascinating article yesterday on the emerging science of neuromarketing. Â The gist? Brain scanning gives us much greater insight into the decision making process around why we choose the products we choose. Bottom line? A subconscious, Â self-serving motivation based on a weighing of risk-reward and self-importance (there are also drivers for why we think [...]
